Privacy Policy

This policy describes the personal information Malai Sun & Soul LLC (collectively,
"Malai Sun & Soul ”) collect about you, why we collect it, how we use it, and when
we share it with third parties.
This policy covers our online experiences including our websites and mobile
apps. Our policy also describes the choices you can make about how we collect
and use your information. If our information practices change, we will post an
updated policy on our website. You can tell if the policy has changed by checking
the revision date that appears above. If we change the policy in a material way,
we will provide appropriate notice to you. You may exercise your choices about
how we collect and use your information consistent with this policy at any time.
If you have any questions about our privacy policy, please contact us as via email
described in the section below.

What kind of information does Malai Sun & Soul collect?
We may collect personal information from you, such as your name, email
address, postal address, phone number, credit card number, gender, birthday,
personal interests, etc., when you engage in activities such as visiting one of our
websites, installing or using our mobile apps, placing an order online, saving your
information with us online, contacting us with a question or concern, or
participating in a contest, promotion, or survey. We may maintain a record of your
product interests and the purchases you make online, through a mobile and in
our app.
We may combine personal information with information about your online
transactions and other interactions with us, including your purchases. We may
also combine your personal information with information we receive from other
sources, such as joint marketing partners, public databases, publicly available
pages on social media platforms and other third parties. In addition, if you choose
to engage in social sharing, such as by connecting your social media account to
your customer account or by logging into your customer account from your social
media account, the social media site may share information with us about your
use of their services, including profile information, information about your
contacts and content you have viewed or liked. Please refer to the social media
site’s privacy settings to control how your information is shared.
If you submit any personal information relating to other people to us or to our
service providers, you represent that you have the authority to do so and to permit
us to use the information in accordance with this Privacy Policy.
How does MALAI SUN & SOUL use my information?

We may use your personal information to provide products and services and to
support our business functions. For example, we may use this information for the
following purposes:
• To process and fulfill your order, including by shipping products to you, or
others you designate, and sending emails to you, or others you designate,
to confirm your order status and shipment and to process merchandise
returns.
• To communicate with you and to send you information by email, postal
mail, telephone, text message, or other means about our products,
services, contests, and promotions, including marketing communications
that we believe may be of interest to you
• To communicate with other persons using contact information you provide,

such as when you designate another person as the recipient of a refer-a-
friend message or a gift.

• To make your shopping experience easier, more enjoyable and more
efficient
• To address problems with and improve our products, brands, services and
technologies, as well as to develop new products and services
• To provide consistent, personalized services across all channels and all of
our brands, including to personalize our advertising, marketing
communications, shopping experiences and promotional offers
• To organize local community events, promotions and experiences
• To facilitate social sharing To allow you to apply for an offer of credit from
a payment card provider
• To allow you to enroll and participate in a loyalty or customer relationship
program
• To administer and fulfill our contests and other promotions
• To help us learn more about your shopping preferences
• To prevent, detect, mitigate and investigate fraud, security breaches and
activities that are or potentially may be prohibited or illegal
• To enforce our Terms of Use or other policies
• As we believe to be required or appropriate to protect the rights, property,
safety and security of MALAI SUN & SOUL and our employees,
customers and others
• As we believe to be required or appropriate under applicable law, to
respond to requests from government authorities and to comply with legal
process
You always have the choice not to receive marketing information or calls. For
instructions on opting out, please see the section below.
How does MALAI SUN & SOUL share my information?
We may share your personal information, such as in the following ways:

• Brands. When you provide personal information to MALAI SUN & SOUL
, we may share that information with our other MALAI SUN & SOUL
brands, and partners and commercial alies.
• Direct Mail. If you purchase products through our website or by placing a
catalog order by phone or mail, we may share your name, postal address,
and shopping history with like-minded organizations for their direct mail
marketing purposes. We do not share email addresses for such purposes.
We also do not share personal information about customers who only
browse, email comments, request a catalog, or request email updates, or
who purchase only. If you would prefer that we not share information about
you with other companies, please let us know by contacting customer
service as described in the section below.
• By You. You may disclose personal information when you post content to
our websites, technologies or other public forums, such as our brands’
social media pages, blogs, and online product reviews. Any information
that you disclose through these services will become public.
• Social Sharing. Your personal information may be disclosed in connection
with your social sharing activity, such as if you log into your customer
account from your social media account. By connecting your customer
account and your social media account, you authorize us to share
information with your social media account provider, and you understand
that the use of the information we share will be governed by the social
media site’s privacy policy.
• Service Providers. We may share your information with our service
providers who manage our customer information and perform services on
our behalf, such as fulfilling promotions, sending communications to our
customers, conducting surveys, etc. We do not authorize any of these
service providers to make any other use or disclosure of your information.
• Third Parties. We may share your information when we team up with
another company to offer or provide products, services, contests, or
promotions to our customers.
• Legal Requirements. We may share information about you if necessary or
appropriate, in our good faith judgment, to comply with laws or regulations
or in response to a valid subpoena, order, or government request, or to
protect the operations, privacy, safety, property or rights of MALAI SUN &
SOUL or others.
• Scrip or Loyalty Programs. If you choose to participate in any third-party
scrip, loyalty, or similar program in which a MALAI SUN & SOUL brands
are a participating vendor, and you authorize MALAI SUN & SOUL . or
our credit card processor to provide information about your purchases to
the company administering the program, we will share your personal
information with that program. Scrip programs allow you to instruct us to
divert a percentage of the amount you spend on MALAI SUN & SOUL
purchases to participating schools and other non-profit organizations.
Loyalty programs allow you to earn "points" on purchases at MALAI SUN
& SOUL brands, which you may then use toward certain rewards offered
by the loyalty programs in which you participate. The information you
authorize us to disclose to the third-party scrip or loyalty program may

include your credit card number and the date and amount of your
purchase, and may also include your name and other information you have
asked us to provide. Please note that once we disclose this information,
the scrip or loyalty company may use and share it with others in
accordance with its own privacy policy. You should review these policies
carefully, as we have no control over them.
• Business Transfer. In the unlikely event of a sale or merger of MALAI SUN
& SOUL or any of our businesses, our customers' personal information
and other information we have collected as described in this policy may be
among the transferred business asset
• Other Disclosures. We also may share information about you as described
at the point of collection or otherwise pursuant to your consent.
What other information does MALAI SUN & SOUL collect?
We may collect information that does not reveal your specific identity or does not
directly relate to an individual, such as browser and device information;
information collected through cookies, pixel tags and other technologies,
demographic information and other information provided by you; and aggregated
information.
We may use and disclose such information for any lawful purpose. If required, we
will treat such information as personal information in accordance with this policy.
We will also treat such information as personal information to the extent it is
combined with personal information. For example, when you use our
technologies, we may keep a record of your product interests, the purchases you
make and other content you generate (such as adding items to your shopping
cart).
We may collect information in a variety of ways, including:
• Your browser or device: Certain information is collected by most browsers
or automatically through your device, such as your Media Access Control
(MAC) address, computer type (Windows or Macintosh), screen
resolution, operating system name and version, device manufacturer and

model, language, Internet browser type and version, and browser click-
through and usage data.

• Mobile applications: When you download and use one of our mobile
applications, we may track and collect usage data, such as the date and
time the app on your device accesses our servers and what information
and files have been accessed, viewed and/or downloaded to the app
based on your device number or other identifier.
• Cookies: Cookies are pieces of information stored directly on the computer
that you are using. Our websites, online advertisements, and emails use
cookies, pixel tags, and other technologies to automatically collect
information about your interactions, such as browser type, pages viewed,
links clicked, and other actions you take in connection with our websites,
online ads, and email. We use the information for a variety of purposes,

including to facilitate navigation, to display information more effectively, to
personalize your experience, to understand how our websites are used, to
market our products and services, to measure the success of our
marketing campaigns, and for security purposes. If your browser is set to
decline cookies, you may not be able to access your customer account or
make a purchase on our websites. To learn how we use cookies for
advertising, please see the section below.
If you do not want information collected through the use of cookies, there
is a simple procedure in most browsers that allows you to automatically
decline cookies or be given the choice of declining or accepting the
transfer to your computer of a particular cookie (or cookies) from a
particular site. If you do not accept cookies, you may experience some
inconvenience in your use of our sites. For example, you may not be able
to access your account information or make a purchase on our websites.
• Using pixel tags and other similar technologies: We may use pixel tags to,
among other things, track the actions of users of our sites and services
(including email recipients), measure the success of our marketing
campaigns and compile statistics about usage of our sites and services
and response rates.
• Analytics: We use third-party service providers, including Google and
Adobe, which use cookies and similar technologies to collect and analyze
information about use of our websites and mobile applications and
technologies. This service may also collect information regarding the use
of other websites, apps and online resources. You can learn about
Google’s practices at google.com/policies/privacy/partners/, and opt out
by using the Google Analytics Opt-Out Browser Add-on, available
at tools.google.com/dlpage/gaoptout. You can learn about Adobe’s
practices and opt out at adobe.com/privacy/opt-out.html.
• Adobe Flash: We may use Adobe Flash technology, including Flash Local
Shared Objects (“Flash LSOs”), and other similar technologies to collect
and store information about your use of our websites and mobile
applications. You can adjust your Flash player settings to block Flash LSO
storage on your computer using the tools contained in the Website
Storage Settings Panel. You can also control Flash LSOs by going to
the Global Storage Settings Panel and following the instructions (which
may include instructions that explain, for example, how to delete existing
Flash LSOs (referred to as “information” on the Macromedia site), how to
prevent Flash LSOs from being placed on your computer without you being
asked, and (for Flash Player 8 and later) how to block Flash LSOs that are
not being delivered by the operator of the page you are on at the time).
Please note that setting the Flash Player to limit acceptance of Flash LSOs
may interfere with the functionality of some Flash applications, including
those used in connection with our websites and mobile app.
• IP Address: Your Internet Protocol (“IP”) address is a number that is
automatically assigned to the computer that you are using by your Internet
service provider. An IP address may be identified and logged automatically
in our server log files whenever you access our websites, along with the

time of the visit and the pages that were visited. Your IP address may also
indicate your approximate physical location. Collecting IP addresses is
standard practice and is done automatically by many websites,
applications and other technologies. We use IP addresses for purposes
such as calculating usage levels and diagnosing server problem
• Location Information: When you use our websites, mobile apps, and other
services, we may use automated technology to collect information
indicating the physical location of your device, such as GPS data, cell
phone tower data, Wi-Fi signals, or your device’s IP address. We may use
and disclose your location information as described elsewhere in this
notice. You may be permitted to allow or deny such uses, but if you do
deny them, we may not be able to provide you with a personalized user
experience.
• Aggregated information: We may collect and use aggregated personal
information, which does not personally identify you. For example, we may
calculate the percentage of our site users who have a particular telephone
area code.
What if I allow a MALAI SUN & SOUL mobile app to access location
information?
If you allow a MALAI SUN & SOUL mobile app to collect location information,
we may receive the precise location of your mobile device. Typically you would
give your permission to do so through your device’s mobile operating system. If
you grant permission, we may collect that information when the app is running in
the foreground or background. You may disable the app’s collection of precise
location information, or change the manner in which that information is collected,
through your device’s mobile operating system settings.
We may use precise location information collected through a MALAI SUN &
SOUL mobile app as described in this notice, above. For example, we may use
this information to help you find nearby stores or products, or personalize in-app
advertisements or marketing. We may share precise location information
collected through a MALAI SUN & SOUL mobile app with third parties as
described in the section, above. For example, we may share this information with
our service providers to personalize and transmit our advertisements or
marketing for you, such as through push notifications.
What if I use different devices to visit MALAI SUN & SOUL websites or mobile
applications?
In order to provide you with a more efficient and convenient shopping experience,
you may be able to access various content or sign into your account from many
different devices. If you use different devices (such as your home computer,
laptop, mobile device and/or an intelligent personal assistant device) to access
our sites or our mobile applications and/or place a transaction with or request
services from one of our brands, we may be able to associate you with each of
your devices. For example, our sites may allow you to access your favorite items

or shopping cart via an email link that is unique to your account. By clicking on
the link, you will be automatically signed into your account in order for you to
continue your shopping experience where you left off. If you choose to click the
email link on a new device, we will be able to associate your current device with
your account information.
Information we have collected from your different devices may be combined with
other information you have provided us, including details about: information that
is saved in your customer account; your transactional history with our brands;
how you use our sites, apps and services; the products you view or services and
features or in-store technologies in which you choose to interact. We may use
such information to help provide more tailored experiences and consistent
services and experiences across all of your devices as explained in this privacy
notice. We also may use this information to prevent fraud, such as by identifying
when your account is accessed from an unfamiliar device, or to provide
customized offers or advertising based on your use of each device and your
interactions with our brands, services and offerings. Please refer to the “Cookies”
section to learn how you can exercise choices regarding cookie-based tracking,
or refer to the section to learn more about your choices regarding online
advertising.
Why did I receive a marketing email after I made a purchase in a MALAI SUN &
SOUL ?
To provide you with a more seamless customer experience, we keep records of
all your MALAI SUN & SOUL transactions online. For example, if you use a
credit or debit card we may use information about your purchases to email you
about other products and services that we believe may be of interest to you.
How do I access or change my information?
You can review and change certain personal information related to your use of
our online sites (such as your name and contact information). To access your
information at a MALAI SUN & SOUL website, simply sign in to your account
using your email address and password, and you will be able to edit your personal
information in your account profile.
You can also ask us to update your personal information by contacting us as
described in the section below. Please note that any request to update your
personal information may take up to 10 days for your email request and 6-8
weeks for your postal mail request.
How do I make choices about receiving promotional communications?
MALAI SUN & SOUL and our brands, want to communicate with you only if you
want to hear from us. If you prefer not to receive promotional information, such
as information about special offers and sales events, from one or more of our
brands, you can let us know by contacting our customer service as described in

the section entitledbelow or you can click on the self-service unsubscribe links
below.
If contacting customer service, please be sure to include your full name and the
email address you used when you registered with or made a purchase from the
MALAI SUN & SOUL brands. If you ask us to remove your name and address
from promotional lists, we will maintain your name in a "do not contact" file to
ensure that we can honor your request. It may take up to 10 days to process your
email request and 6-8 weeks to process your postal mail request, during which
period you may continue to receive communications from MALAI SUN & SOUL
.
If you change your mind, you can start receiving promotional communications
from us again by logging into your online account and changing your preferences,
by signing up when you visit our websites or our stores or when you enter a
sweepstakes or contest, or by contacting customer service.
Please note that when you make an online purchase from us, we will continue to
confirm your order status and shipment by email. We may also need to contact
you via telephone, email or postal mail with questions or information regarding
your order.
How does MALAI SUN & SOUL protect kids' privacy?
MALAI SUN & SOUL is concerned about the privacy and safety of children
when they use the Internet. We will never knowingly request personally
identifiable information online from anyone under the age of 13 without prior
verifiable parental consent. Our websites are general audience sites and are not
targeted to or intended for use by children.
How is my information used for behavioral or targeted advertising and what
choices do I have?
We use our own cookies to help determine which of our ads are shown to you on
other websites. We also work with third-party companies that use their tracking
technologies (including cookies and pixel tags) on our websites in order to provide
tailored advertisements on our behalf and on behalf of other advertisers across
the Internet. These companies may collect information over time about your
activity on our sites and other sites and your interaction with our advertising and
other communications and use this information to determine which ads you see
on third-party websites and applications. These technologies and the information
collected about you may also be used to track your activity across multiple
devices. For more information about this practice and to understand your options
including how to opt out of receiving these tailored advertisements, please
visit aboutads.info.

Please note that even if you opt-out, these tracking technologies may still collect
data and you will still see ads, but they will not be targeted based upon the
information collected through these tracking technologies.
How do I know my personal information is secure?
We do our best to provide you with a safe and convenient shopping experience.
We have in place certain physical, electronic, contractual, and managerial
safeguards to help protect the security and privacy of your personal information.
When you enter your personal information on our websites, we use encryption
technology to protect your information as it is transmitted to us.
If for any reason you cannot access the secure server, or if you're not quite
comfortable shopping online at any of our websites, please feel free to place your
order with us by telephone at the number listed in the section below.
What is "phishing"?
"Phishing" is a scam designed to steal your personal information. If you receive
an email that looks like it is from us asking you for your personal information, do
not respond. We will never request your password, user name, credit card
information or other personal information through email.
I received a suspicious email from a MALAI SUN & SOUL brand regarding an
order I did not place. What should I do?
We are aware of phony emails sent out under our brand names. These emails
did not originate from MALAI SUN & SOUL and individuals who received
fraudulent order status emails have not been charged. For your protection, do not
click links or open any files attached to suspicious, unsolicited emails. If you
believe your personal computer has been compromised as a result of the scam,
please consult an IT professional. For more information, contact the FBI's Internet
Crimes Complaint Center: ic3.gov/default.aspx. We work with law enforcement
on their investigations of these kinds of fraudulent emails.
What about links to other websites?
For your convenience and information, our websites may contain links to other
sites, which may have privacy policies that differ from our own. We are not
responsible for the content or practices of any linked site. We recommend that
you review the privacy policy of any site that you access through our sites.
How do I contact you?
For questions about our privacy policy, to make choices about receiving
promotional communications, to update your personal information, or to place an

order, you can contact any of our MALAI SUN & SOUL . brands by email,
telephone, or postal mail:
MALAI SUN & SOUL LLC
1525 N Park Drive Suite 104
Weston, FL 33326
Your California Privacy Rights
California Civil Code Section 1798.83 permits customers of MALAI SUN & SOUL
who are California residents to request certain information regarding our
disclosure of personal information to third parties for their direct marketing
purposes. To make such a request, please write to us at the following address:
MALAI SUN & SOUL LLC
1525 N Park Drive Suite 104
Weston, FL 33326
As a California Resident you may have the right to:
• Request that we provide you access to the following no more than twice
in a 12-month period:
• the categories and specific pieces of Personal Information that we
have collected about you;
• the categories of sources from which the Personal Information
was collected;
• the business or commercial purpose for collecting or sharing your
Personal Information;
• the categories of third parties with whom we share your Personal
Information; and
• the categories of Personal Information that are "sold" (as defined
under California law) and the categories of third parties to whom
the Personal Information was "sold."

• Request that we delete your Personal Information, subject to certain
exceptions; and
• Opt out of any sales of your Personal Information that may be occurring.

California residents also have the right not to receive discriminatory treatment
for the exercise of any of the privacy rights described in this section. We will not
discriminate against you because you have exercised any of your rights under
California law.

California Do Not Track Disclosure
Do Not Track is a privacy preference that users can set in their web browsers.
When a user turns on the Do Not Track signal, the browser sends a message to

websites requesting them not to track the user. At this time, we do not respond
to Do Not Track browser settings or signals. For information about Do Not Track,
please visit: www.allaboutdnt.org.
CALIFORNIA NOTICE OF FINANCIAL INCENTIVE
We may offer our customers a loyalty program that provides certain perks, such
as discounts, rewards and special promotions. We may also provide other
programs, such as sweepstakes, contests, newsletters, or other similar
promotional campaigns (collectively, the "Programs"). When you sign up for one
of our Programs, we will ask you to provide your name and contact information
(such as email address and/or telephone number). Because our Programs
involve the collection of personal information, they might be interpreted as a
"financial incentive" program under California law. The value of your personal
information to us is related to the value of the free or discounted products or
services, or other benefits that you obtain or that are provided as part of the
applicable Program.
You may withdraw from participating in a Program at any time by contacting us
using the designated method set forth in the applicable Program terms. Visit the
terms and conditions page of each Program to view full details, including how to
join. To learn more, check out the loyalty program terms.
CHILDREN'S PRIVACY
Our Websites, Apps, Social Media pages, and other controlled properties aren't
intended for kids under 13. No one under 13 should share any personal
information with us, including creating a House Rewards account or making a
purchase. The children's clothing we offer for sale is intended for purchase by
adults only. We don't knowingly collect any personal information from kids under
13. If we learn that we have collected the personal information of a child under
13, we will make reasonable efforts to delete that information from our records.
To request deletion of personal information relating to a child under 13, please
send an email to the contact account.
COLORADO, CONNECTICUT AND VIRGINIA RESIDENTS
This section applies solely to Colorado, Connecticut, and Virginia residents and
supplements our Privacy Policy above.
If you are a Colorado, Connecticut, or Virginia resident, you have the right to:
• request access to, or correction or deletion of, your personal
information; or
• opt out of the processing of your personal information for targeted
advertising purposes or the sale of your personal information.
Certain advertising practices, such as those described in the HOW

WE USE INFORMATION TO ADVERTISE section, may be deemed
targeted advertising or a “sale” under some state laws.

You can exercise your rights by submitting a request through our PRIVACY
REQUEST PORTAL. Before processing your request, we will take reasonable
steps to verify your identity, which will include verifying that the email address
from which you submit the request matches the email address we maintain on
file for you. To ensure you are the owner of the email address, you must respond
to a confirmation email that we will send to the email address. In some cases, we
may ask that you provide additional information to verify your identity. You may
appeal our decision with respect to a request you have submitted by contacting
us at email reported above.
To opt-out of the processing of your personal information for targeting advertising
purposes or the sale of your personal information, you must also edit your
preferences using the “Do Not Sell or Share My Personal Information / Target
Ads” link at the bottom of each our Brand websites.
ILLINOIS RESIDENTS
This section applies solely to Illinois residents and supplements our Privacy
Policy above.
As indicated in our Privacy Policy, we may collect biometric information such as
facial geometry if you use certain of our virtual try-on applications. For Illinois
residents who provide us with biometric information (such as during use of our
virtual try-on apps), in accordance with Illinois state law, we will retain biometric
information only until the occurrence of the first of the following:
• The initial purpose for collecting or obtaining such biometric
information has been satisfied, or
• Three years following your last interaction with us.
UTAH RESIDENTS
This section applies solely to Utah residents and supplements our Privacy Policy
above.
If you are a Utah resident, you have the right to:
• request access to your personal information;
• request the deletion of personal information you have provided to us;
• opt-out of the processing of your sensitive information; or
• opt out of the processing of your personal information for targeted
advertising purposes or the sale of your personal information.

Certain advertising practices, such as those described in the HOW
WE USE INFORMATION TO ADVERTISE section, may be deemed
targeted advertising.

You can exercise your rights by submitting a request through our PRIVACY
REQUEST PORTAL. Before processing your request, we will take reasonable
steps to verify your identity, which will include verifying that the email address
from which you submit the request matches the email address we maintain on
file for you. To ensure you are the owner of the email address, you must respond
to a confirmation email that we will send to the email address. In some cases, we
may ask that you provide additional information to verify your identity.
To opt-out of the processing of your personal information for targeting advertising
purposes or the sale of your personal information, you must also edit your
preferences using the “Do Not Sell or Share My Personal Information / Target
Ads” at the bottom of each our Brand websites.